Apple TV+ drops the plus in 'vibrant' rebrand | NYGazet

Apple TV+ announced on Monday that it would be dropping the plus from its name, taking a page from the HBO Max playbook and rebranding simply as Apple TV.

Apple TV+ is going through changes. In a dramatic rebrand quietly tucked into a Monday press release announcing the Dec. 12 streaming premiere of F1: The Movie, the streamer re-introduced itself as… Apple TV. "Apple TV+ is now simply Apple TV, with a... [1979 chars]