E.l.f. Cosmetics Hires Matt Rife | NYGazet

The internet criticized E.l.f. Cosmetics’s decision to cast Matt Rife, citing a domestic-violence joke he told in his 2023 Netflix special.

Photo-Illustration: by The Cut; Photos: Getty Images E.l.f. Cosmetics released a new ad, and its customers don’t seem happy. The affordable beauty brand has tapped drag queen Heidi N Closet and stand-up comedian Matt Rife for its latest campaign, whi... [2465 chars]