Why India's Diwali gold rush is different this year

October 17, 2025

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1 min read

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BBC

Soaring gold prices have dented jewellery demand but Indians are not ready to give up on the metal yet.

Ahead of the Hindu festival of Diwali, the jewellery market in Indian capital Delhi's vibrant Lajpat Nagar neighbourhood is teeming with crowds. Shops have stayed open even on holidays, and at dusk, dozens of cars line up the streets as a string of f... [4110 chars]

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