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Starbucks Korea CEO Fired Over ‘Tank Day’ Ad Evoking Country’s Brutal History
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Starbucks Korea CEO Fired Over ‘Tank Day’ Ad Evoking Country’s Brutal History

1 min read

A marketing campaign called “Tank Day” coincided with the anniversary of a military dictatorship’s crackdown on pro-democracy demonstrators.

Starbucks’s South Korean operation on Monday kicked off a marketing campaign for its line of drink tumblers and called it “Tank Day.” But the chain, one of the most popular coffee brands in South Korea, got something badly wrong. It launched the prom... [1231 chars]

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Source: The New York Times

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