Burger King dazzled Oscars viewers with a self-deprecating ad campaign, announcing it had fired its "King" mascot and revamped the Whopper.
And the Oscar for splashiest ad campaign during the 2026 Academy Awards goes to… Burger King.
The fast-food giant went big to ensure its brand was all over the Oscars this year, airing a series of spots during the commercial breaks and on-air host me... [4213 chars]